UpSmith
America is facing an unprecedented skilled labor crisis, with millions of critical trade jobs, from electricians to HVAC technicians, sitting unfilled as an older generation retires. Recognizing the nation’s infrastructure and economic mobility were at risk, founder Wyatt Smith drew on his roots growing up on a family-owned cattle ranch in rural Alabama and his experience at Uber Elevate to launch UpSmith. UpSmith is an AI-powered software platform purpose-built to combat the skilled worker shortage. Through its intelligent AI solution, JennyAI, the platform equips trade businesses with 24/7 automated agents that respond to missed calls, close estimates, and schedule service visits. By fundamentally modernizing customer engagement and administrative workflows, UpSmith helps contractors to sustainably grow revenue and manage demand without needing to add back-office headcount.
This investment is a core expression of Cubit Capital’s commitment to removing barriers to employment in the pursuit of human flourishing. By removing the friction between willing workers and essential industries, UpSmith ensures the American industrial base remains strong while providing individuals with clear, dignified pathways to lucrative careers in the skilled trades.